TrueAccord Corp., a digital debt recovery agency, has announced the acquisition of Sentry Credit, Inc., a move that marks a significant step forward in the company’s growth strategy.
Founded in 2013, TrueAccord has developed an innovative business model based on machine learning, designed to offer personalized payment solutions and a more human-centered collection experience for consumers in debt.
The acquisition of Sentry – a company with over 30 years of experience and headquartered in Everett, Washington – further enhances TrueAccord’s ability to combine advanced technology with empathy in dealing with consumers.
Both companies share a common vision: to break away from traditional collection practices by providing a more respectful and tailored approach. Sentry’s clients will continue to receive the same level of service they’re used to, while gradually gaining access to TrueAccord’s digital-first capabilities.
