Artificial intelligence is increasingly entering financial decision-making. This is what Experian has done by integrating a new app into ChatGPT that allows users to access and better understand credit scores in the UK.
The app uses aggregated and anonymized data, based on postcode and age group, offering users a simple and immediate way to benchmark their credit profile.
An interesting step towards making credit scores more accessible and easier to understand, leveraging a conversational interface that is becoming increasingly familiar.
The initiative also aims to support financial education, simplifying access to information that is often unclear for many users.